Experts have identified how we all make our choices in holiday accommodation. First, we look at the pictures. In our modern technology dominated World the visual image is what first hooks us in. Some people will methodically go through all the available images whilst others will quickly flip through to get an overall impression. The second stage is attempting to validate the impression we have got by looking at reviews. This is often the deciding factor as to whether we book or don't book.
But can you always trust the reviews? Some review sites have been open to abuse and so at times it has been difficult to know if they are trustworthy. Reviews for our properties can be found on the Up Front Review site. This may not be a household name but it is a respectable and well run review site which ensures that only genuine guests can leave reviews of properties.